Happy 18th Birthday Eden Ritchie Recruitment!!

JustineBy Justine Eden

Hard to believe that our business is 18!  It only seems like yesterday that Kim and I decided to leave our jobs, put everything on the line and start our own business.  It was a big risk but I believe that had we not have taken that path neither of us would still be in the industry.  Recruitment is a rewarding and relentless profession, and sometimes not overly professional!  With two sets of customers, it is often impossible to meet everyone’s expectations.

When we started electronic job boards, social media and electronic networking did not exist.  I was never convinced that these new developments would mean the death knell for recruiters, as many in the business community predicted.  In business you have to adapt and reinvent yourself and leverage new developments to maximize your opportunities, and technology has given recruitment that.

I believe that to remain relevant you have to have your foundation – which to me are my values.  These include (but are not limited) to quality, responsiveness, empathy, professionalism and trust.  Back in 1996, Kim and I felt like our industry just wasn’t offering much of that, and that we could address that by starting our own business.  To a large extent we have succeeded and stayed true to our values, even when sometimes that drove people working for us crazy as we are not prepared to compromise.  You can’t keep everyone happy.

Kim and I have always been accused of not stopping to “smell the roses”, and over the 18 years I have learnt that relying on what you had last week is dangerous.  Two of the best decisions we have made in business was to leverage relationships and move into different recruitment specialisations.  The other was to not heavily gear ourselves and be beholden to the banks.  Growing organically is a more conservative way to go, but with low debt you can sleep at night.

Ultimately I think anyone who is in recruitment for the long term sticks at it because of the people.  I have been fortunate to meet a huge number of people working in all sorts of organisations and in every profession.  I love hearing their stories (sure some are more interesting than others) – but the relationships you build over time are precious.   It means a lot to me when I get a referral and I love the fact that many of our foundation customers still do business with us.

So thanks to the candidates, the employers and our team, because your support and encouragement fuels our fire.

The Future of Social Media for Business in 2013

goober

The telltale signs of another year drawing to a close are here – there’s glittering mountains of tinsel draped around the office, your co-workers are not-so-subtly pressing you for hints about Secret Santa gift ideas and retail workers have the first signs of a slow descent into madness in their eyes, brought on by Michael Bublé’s Christmas album being played steadily on repeat.

XmasI haven’t slept in 72 hours because I can’t get the words to ‘Santa Claus Is Coming to Town’ out of my head! Awesome!’

So what does next year hold for business in terms of social media? It’s been fascinating to watch it develop over the past year, and it continues to expand and evolve exponentially in short periods of time. Wishes and predictions included, here is just a tiny portion of the developments we can expect next year –

MS Outlook 2013 Will Offer One-Click LinkedIn and Facebook Integration

The new version of Microsoft Outlook, slated for release to the general public in the first quarter of 2013, will include a revamped LinkedIn and Facebook Social Connector which will allow the user to simply sign in once using their login details, with no additional download required for Outlook to sync with LinkedIn or Facebook. New features and previous ones include:

  • When a contact card is displayed, it will include information extracted from LinkedIn and FB (subject to the individuals privacy settings).
  • An add button displayed next to any email sender which allows you to easily invite them to connect with you on LinkedIn.
  • The latest activity of anyone who emails you and is a connection will be displayed at the bottom of their emails to you.

Emails are Becoming Obsolete

As social media continues to grow, it continues to change the way we approach interaction with each other – this is also true in a business capacity, rendering emails a backdated form of communication. So in order to keep up with these changing dynamics, companies may be inclined to follow Atos CEO Thierry Breton’s 2011 idea of making email obsolete by issuing a memorandum that discouraged the sending and receiving of internal emails. With an abundance of different ways to converse (Twitter, Sharepoint2013, LinkedIn) and share information (Dropbox, Wikis) available at the moment, there’s no better time to test what works best for you and your company.

What are you looking forward to in 2013?